FITGLOW is one of the few clean luxury beauty brands that does both makeup and skincare extremely well and perhaps the only company that formulates their makeup to act more like skincare with the added benefit of makeup. Originally based in Canada the founder Anna has recently moved to Miami to start her new life with baby and hubby, while growing the brand through continuous product innovations, updated packaging and pro social media presence.
Their newest launches, which I’ll be covering in this blog (except cloud ceramide since I haven’t yet started testing this), are:
Let’s talk about this cream concealer first. I had heard many positive reviews about the CONCEAL+ and I can attest to its performance. It’s a drier formula and goes on feeling like it’ll be very matte but it actually provides a satin finish. The undereye looks aglow with this product. It provides heavy coverage and does have good lasting power and I haven’t seen it settle into my fine lines, though I do not have deep lines or wrinkles so can’t comment on this. Its skin-nourishing blend of Phyto Elastin, Organic Green Tea, Vitamin K, and Licorice Root help improve the condition of skin rather just covering it up.
Ingredients: Ricinus Communis (Castor) Seed Oil *, Cera Alba (Beeswax)* , Vitis Vinifera (Grape) Seed Oil*, Lauryl Laurate, Simmondsia Chinensis (Jojoba) Seed Oil*, Copernicia Cerifera (Carnauba) Wax, Phytoelastin PF (Plant Elastin), Water, Phospholipids & Phytonadione (Vitamin K Liposome ) , Leuconostoc/Radish Root Ferment Filtrate, Caffeine, Camellia Sinensis Leaf Extract (Green Tea Extract ) *, Glycyrrhiza Glabra Root Extract (Licorice Root) * May Contain: Titanium Dioxide, Yellow Iron Oxide, Red Iron Oxide, Black Iron Oxide, Ultramarine Violet, Chromium Oxide Green, Manganese Violet. * Certified Organic Ingredient
The Lumi Firm comes in 3 shades: a regular luminizer, a bronzer and a blush. I’m wearing the blush called Pop and it is designed to liftt and firm using natural plant peptides and plant collagen to fight signs of aging & strengthen skin structure. The cream blush goes on semi-sheer and is buildable if you want more color. I find just a couple swipes looks natural.
Ingredients: Simmondsia Chinensis Seed Oil (Jojoba)*, Theobroma Cacao Seed Butter (Cocoa)*, Silica, Water (Aqua) & Prunus Amygdalus Dulcis Seed Extract (Sweet Almond Peptides), Hexapeptide 11 (Probiotic Peptide), Mica, Cera Alba (Beeswax)*, Tocopherol Acetate (Non Gmo), Vegetable Collagen, Rosmarinus Offcinalis Leaf Extract (Rosemary)*, Ricinus Communis (Castor) Seed Oil*, Iron Oxide (CI 77491, CI 77492, CI 77499). *CERTIFIED ORGANIC
You may know that my favorite shade ever is BLISS among the 10 Lip Colour Serums, but I got to try out the shade Buff, which I’m wearing in the photo, and love this sophisticated natural nude shade. These go beyond what your standard organic lip gloss does and uses Organic pomegranate plant sterols, Beet Extract, Vegan Collagen, and antioxidants to improve lip cell structure and health as well as plump. I notice after leaving it on, my lips look slightly plumper and fuller. The look and feel of the packaging provides the most elevated lip gloss experience ever.
Ingredients: Butyrospermum Parkii (Shea Butter)*, Cocos Nucifera (Coconut) Oil*, Helianthus Annus (Sunflower) Seed Oil*, Ricinus Communis (Castor) Seed Oil*, Vegetable Collagen, Copernicia Cerifera (Carnauba) Wax, Punica Granatum (Pomegranate), Sterols Beta Vulgaris Rubra (Beet Root) Cera Alba (Beeswax)*, Theobroma Cacao (Cocoa) Seed Butter*, Curcuma longa (Turmeric) Root Powder, Helianthus Annuus (Sunflower) Seed Oil & Lecithin & Yeast Extract (Organic Plump)*, Tocopherol Acetate (Vitamin E) Sorbic Acid, Vanilla Extract May Contain: Titanium Dioxide (CI77891), Iron Oxides (CI77499), (CI77492), (CI77491). *CERTIFIED ORGANIC INGREDIENTS
Cleansing oils are very straightforward. I mean you can use any oil you have in kitchen and use it to remove your makeup. Here is what makes this cleansing oil unique:
x specifically designed to remove makeup including mascara (comes right off)
x cloudberry seed oil & watermelon seed oil are the first ingredients
x it rinses off with water (no need for a face cloth) and does not emulsify
x contains cherry blossom flower extract which repairs oxidation damage and reduces inflammation
I’m very VERY impressed with this cleansing oil. I’ve tried many a cleansing oil and cleansing balm; some rinse off with water and most you must physically remove with a cloth. This is my first time using one that not only rinses off but also does not emulsify into a cream lather. Not to say that a cream lather is bad, but it requires more massaging and more time to properly remove the product. This oil just glides off the face with water along with all the makeup and grime it picked up. My mascara (2 coats) washed off effortlessly as well and I did not have residue that I needed to clean up. The scent alone of this product will get you obsessed nevermind all its other benefits. It smells like watermelon candy, just incredibly sweet and fragrant.
Ingredients: *Rubus Chamaemorus (Cloudberry) Seed Oil, *Citrullus lanatus (Watermelon) Seed Oil, *Simmondsia Chinensis (Jojoba) Seed Oil, *Helianthus Annuus (Sunflower) Seed Oil & Prunus (Cherry Blossom) Serrulata Flower Extract, Camellia Oleifera, Di-PPG-2 Myreth-10 Adipate, *Vitis Vinifera (Grape) Seed Oil, *Limnanthes Alba (Meadowfoam) Seed Oil, Amaranthus Squalene, Rosa Damascena (Rose) Extract. *Certified Organic Ingredients
Before anything else I have to mention this is a very highly priced product at $48, Is this product a necessity? No. You can think of it as a very fancy gift to yourself – or someone else. I think an accurate name for this product would be something like “Overnight Lip Serum Mask Anti-Aging Treatment.” You apply it before bed to allow its ingredients to get to work overnight. It features a Plant Ceramides formula that restores lip moisture barrier while protecting from water loss and Organic pomegranate Plant Sterols, Beet Extract, and Vegan Collagen to improve lip cell structure, increase lip volume and fight signs of aging.
The Pomegranate Sterols hold double its weight in water to increase hydration and lip fullness. Vegetable Micro Collagen helps with the structure and firmness of lips. Organic Rice Ceramids lock in moisture and Organic Beet extract, which is rich in phytocompounds and humectants, improve circulation, detoxification and plumpness. What do I notice with my bare eyes in the morning? Healthy looking lips.