
Glow Recipe, an online destination for natural and cruelty-free K-beauty, opened their first pop up store at The Grove and threw a lit party to celebrate! They’re a NYC based company and had opened a super successful two-story pop up in Soho and have FINALLY made it to LA. This was also the first time I got to meet co-CEO Sarah Lee, who so graciously invited me to this exclusive invite-only party because she remembered I posted a ton of reviews when they just started and no one knew them! I am so proud of all the things they have accomplished and for putting K-beauty on the map in the US. What a time to be Korean-American! They will be at The Grove until the end of October and have a ton of events, giveaways and special classes happening throughout!

The DJ was spinning all the good hits and the bar served some delicious Watermelon-themed cocktails.

The pop up is right across Nordstrom

The biggest beauty influencers attended

Free swag was given out

Korean street food like fried chicken, kimbap, ddukbokgi and more was served and there was a cute cotton candy dessert bar station (not pictured).

I received the Glow Recipe Watermelon Sleeping Mask, Moisturizer, Whamisa Deep Rich Essence Toner (a longtime favorite of mine!) and Glow Recipe Blueberry Cleanser. Stay tuned for my thoughts on my Instagram!
Thank you Glow Recipe and Sarah for having me- I loved every minute!
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Andrea is a clean beauty expert born in Los Angeles, California with 10 years of experience in natural skincare and organic living. She writes for Organic Beauty Lover using her expertise to guide readers in choosing the best natural products. Andrea graduated from the University of Southern California’s Marshall School of Business and has worked at NBC Universal, Four Seasons Hotels and Resorts, and The Travel Corporation while freelancing for small businesses. As a multi-citizen, she considers herself a global citizen of the world, belonging nowhere and everywhere, and has lived across Europe, US, Asia and South America. She currently resides in Orange County since 2026 and loves yoga, coffee and exploring the desert. Connect with her @organicbeautylover.
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