I’ve rounded up the 9 best non toxic & natural toothpaste brands that use clean and natural ingredients safe for both kids and adults. There are plenty of fluoride free toothpastes to choose from (or even natural toothpastes with fluoride) – the options are endless. The healthiest, clean and non toxic toothpastes should be free of artificial sweeteners, coloring, sodium lauryl sulfate (associated with canker sores) triclosan (a pesticide used to fight plaque and gingivitis), and Fluoride, which can be toxic at high levels. Since we’re directly putting toothpastes in our mouths, ideally two to three times a day, it makes sense that we want the safest toothpastes. Throw out your toxic Crest toothpaste and read on for the best natural and non toxic toothpastes for the whole family.

Ingredients to Avoid in Toothpaste

There are certain ingredients you want to be sure to avoid in toothpaste. Some common toothpaste ingredients include:

1. Sodium lauryl sulfate (SLS): This ingredient is a surfactant that creates foam in toothpaste. It can cause mouth irritation and canker sores in some individuals.

2. Triclosan: Triclosan is an antibacterial agent used in some toothpaste. It has been linked to disrupting hormones and promoting antibiotic resistance. The FDA has banned the use of triclosan in hand soaps, but it is still allowed in toothpaste.

3. Artificial sweeteners: Toothpaste may contain artificial sweeteners like saccharin, aspartame, or sorbitol. They are added to enhance taste, but some people might prefer to avoid them due to concerns about their health effects.

4. Fluoride: While fluoride is beneficial for preventing tooth decay, some individuals may want to limit their fluoride intake due to certain health conditions, allergies, or personal preferences.

5. Peroxide: Hydrogen peroxide is sometimes found in whitening toothpaste. While safe in small amounts, prolonged exposure can cause tooth sensitivity or gum irritation.

6. Synthetic dyes: Artificial colors, such as FD&C Blue No. 1 or Yellow No. 5, are added to toothpaste for aesthetic purposes but may cause allergic reactions or sensitivity in some individuals.

Can Natural Toothpaste Whiten Teeth?

No! Almost every natural toothpaste, and conventional toothpaste for that matter, uses the word whitening in their marketing. Don’t expect actual whitening results from natural toothpastes. When they say whitening, what these brands really mean is brightening.

Best Natural Toothpaste Brands

Boka Toothpaste

Swapping toxic fluoride and SLS for a safe alternative, nano-hydroxyapatite, Boka helps remineralize teeth, and fight plaque and sensitivity. Nano-hydroxyapatite is an evolution in dentistry that’s already been a gold standard in Japan for over 40-years. Also known as n-Ha, it makes up the foundation of teeth and bones, meaning it’s naturally restorative and helpful in reducing sensitivity.

Boka toothpastes are 100% biocompatible and non-toxic, and contain aloe vera, bacteria-fighting xylitol, antioxidant-rich green tea and refreshing mint. They have a salve consistency versus the creamy nature of conventional toothpastes. I found Boka toothpastes to have a good amount of minty-ness to make my mouth feel fresh and clean. Compared to Risewell, Boka toothpastes are denser with more grip and mintier.

SAVE: Discount code OBL saves 15% at Boka

Risewell Toothpaste

• Wild mint flavored
• Fluoride-free, paraben-free, vegan & cruelty-free
• No harsh foaming agents; SLS & sulfate-free
• Made with naturally-derived hydroxyapatite, a mineral that makes up 97% of our tooth enamel and strengthens and restores your tooth enamel
• Antiplaque & naturally whitening
• Naturally flavored with essential oils
• Risewell even recommends not rinsing and leaving the toothpaste in the mouth after brushing

Ojook Toothpaste

Ojook reminds me of the Korean toothpastes my mom had us use growing up. Bamboo salt toothpastes are the norm in Korean households. Ojook is the first nano hydroxyapatite + Korean bamboo salt toothpaste (yes it’s very salty!). It reduces plaque build-up and bacteria, and is formulated with nano-hydroxyapatite (nHA) to remineralize enamel and prevent sensitivity. Alkaline 9x roasted bamboo salt restores ideal mouth chemistry, promoting healthy gums and fresh breath.

Use code OBL to get a free Ojook toothbrush.

Hello Toothpaste

• Black toothpaste made with activated charcoal from bamboo
• Very budget friendly with wide variety of options with and without fluoride
• Doesn’t contain alcohol, peroxide, artificial sweeteners/flavors, sls/sulfates, dyes, microbeads, parabens, and gluten.
• Certified Cruelty-Free and Vegan
• Shop Hello on Amazon

Native Toothpaste

• Gentle creamy toothpaste
• Made without Triclosan, SLS, and Artificial Preservatives
• Contains: Hydrated Silica, whitener derived from naturally occuring minerals, Sodium Cocoyl Glutamate, a fruit-based natural cleanser, Peppermint Oil
• Contains naturally derived flavor

Davids Natural Toothpaste

• Creamy natural toothpaste that’s fluoride free and SLS free
• Comes in a recyclable metal tube
• 98% USA origin ingredients
• Natural peppermint oil flavoring and stevia

Bite Toothpaste Bits

Bite Toothpaste Bits is a zero waste brand based out of Marina del Rey, California creating plastic-free, clean toothpaste, mouthwash and body care products. The small company hit it big when they appeared on Shark Tank and count celebs like Kristen Bell as a fan. Today, their innovative eco-friendly toothpastes bits are fluoride free, vegan, made with nano hydroxyapatite and plant-derived, high quality ingredients and sent off in sustainable packaging.

You bite down onto the toothpaste bit then use a wet toothbrush. You don’t get the creamy pasty feeling of a regular toothpaste. Bite Toothpaste Bit me are much thinner in consistency once mixed with water, but they still provide a minty clean refreshing feeling at the end. Fluoride and non fluoride options available.

NOBS Toothpaste Tablets

If you’re looking for an innovative, safe and eco-friendly way of maintaining your oral health, try NOBS toothpaste tablets. These tablets are not only easy to use and perfectly dosed but also super convenient if you find yourself on the go often. Packaged in an airtight glass jar, they significantly reduce plastic waste compared to traditional toothpaste tubes and are made from natural ingredients, including Nanohydroxyapatite to help restore enamel. NOBS is among the safest toothpastes around and suitable for pregnant women and children.

Better & Better Toothpaste

Better & Better toothpastes are fluoride free, vegan and clean with organic coconut oil, organic blue agave, organic stevia, organic menthol, organic xylitol, organic spearmint, organic peppermint, baking soda, vitamin B12 as Methylcobalamin, and organic vitamin D3 as Cholecalciferol from Algae. You get to brush  with 80% of your recommended daily dose of D3 and 100% of B12.

Note that the consistency is a bit runnier and the taste is very strong.

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