I’ve tried tooons of non toxic perfume brands over the years, and I’m finally sharing my favorites. The best non-toxic perfume will be 100% natural and made without phthalates, formaldehyde or formaldehyde releasers, oxybenzone and octinoxate, hydroquinone, triclosan, coal tar, methylisothiazolinone and methylchloroisothiazolinone, and artificial dyes.

Conventional fragrances, on the other hand, are a synthetic cocktail that can be made up of hundreds of chemicals that don’t have to be disclosed due to trade secret laws. In fact, there are around 3,000 chemicals used in fragrance and many of these are known hormone disrupters and endocrine disrupters (while others have never been studied at all). Not to mention they give plenty of people, including myself, a migraine! Let me be first to tell you that most clean perfume brands today are not 100% natural and do include synthetics. Yes, even all the popular ones at Sephora.

How to Choose a Non Toxic Perfume

There are two main categories within clean perfume:

1. 100% natural perfumes without any synthetics
2. Clean perfumes with synthetics

If you’re a diehard mainstream fragrance fan, but still want to try to choose cleaner options, then my advice is to go for #2. Keep in mind that when brands say “safe synthetics” they mean that it is hypoallergenic and safe for sensitive skin, not that it’s been tested for human health. On the other hand, all-natural or organic perfume brands are free from synthetics, petrochemicals, dyes, parabens, pthathlates, chemical fragrances or even fragrance oils. Instead, they use whole botanicals, resins, plants, flowers and woods and create in small batches using time-honored ancient perfumery techniques.

I find the quality of all natural perfumes to be the highest. But because of the exceptionally high quality of their raw materials, truly non-toxic perfumes can cost anywhere from $100 and $200 and upwards.

100% Natural Perfume Brands

I tried Wild Veil Perfume Hothouse

When I first tried Wild Veil Perfume I was blown away by the sheer amount of rare and unique, raw materials used and the endless variety of scents available. Founder Abby  handmakes enfleurage, tinctures, enfleurage extraits, absolutes, resinoids and concretes, and floral waxes. I love that she collects and grows her own wildcrafted plants and extracts right in Vermont. Wild Veil has opened me up to a whole different world of perfumery and allowed me to discover notes I’ve never smelled before like mitti extract, khadrawi dates, milk oolong, wild Vermont larch, seaweed, and reishi. I’ve been enjoying several of their scents. Hecate is heady, smoky floral to me, and Rose Milk is a light, lactonic vanilla gourmand that doesn’t overwhelm my senses. I also love Hothouse, which is a heady floral scent that’s got a strong sweet factor. It’s got soo many white florals: indolic jasmine, cananga, ylang ylang, tuberose and laced with galbanum, spices in a balsamic Tahitian vanilla base.

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I tried Wit & West Yuzu Pop

I tried nine of Wit & West’s natural perfume bestsellers and found their 100% natural perfumes and colognes to be soooo interesting and complex. This is one of my top three brands I would recommend starting with if you’re new to 100% natural perfumes with zero synthetics (the other two being Providence Perfume Co and Living Libations). Wit & West Perfumes is a Colorado-based 100% all-natural botanical perfumery with a focus on rare natural ingredients and unique scents for those who don’t want to smell like everyone else. Their perfumes are handcrafted completely in-house in small-batches using only the finest, high-quality 100% natural whole botanicals and naturally derived ingredients. 

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Price: $60 for 0.32 oz travel spray / $160 for 1.7 oz 
Longevity 3.5/5

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I tried Orabella Nightcap

I love that these are alcohol-free, essential oil-based and all natural! Each scent begins with a blend of nourishing plant oils like olive fruit oil, shea oil, jojoba seed oil and tsubaki seed oil. I tried Nightcap and find it to be a sultry, warm, creamy and slightly spicy vanilla scent. It’s got essential oils of ginger, sandalwood, patchouli, cardamom, cistus, guaiacwood and copaiba. It’s beautiful, resinous and impactful without being overpowering. Since it’s not filled with chemicals, the longevity is quite short.

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I tried Living Libations Fire Lily

Living Libations has a wide array of 100% natural and non toxic perfumes made in a base of organic biodynamic alcohol and infused with essential oils. They have SO many beautiful natural perfume creations, including colognes, and they’re all really good. I’ve gotten great feedback on my readers who have tried their 100% natural perfumes. I know there’s a lot of jasmine lovers out there, so I’d recommend their Jasmine Julep if that’s you! Automatically save 15% with my link.

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Price: $82 for 1 oz travel spray / $115 for 1.7 oz 
Longevity 3.5/5

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I tried Providence Perfume Co Sweet Jasmine Brown

My top pick and recommendation for luxury seekers who love beautiful and feminine scents is Providence Perfume Co’s 100% natural perfumes. I recommend starting out with their perfume oil sample set because every scent is simply gorgeous and it feels like you’re smelling the real flower or plant. Providence Perfume Co is an award-winning 100% natural perfume company using the finest botanical ingredients from around the world. Providence perfumes do not contain: synthetics, petrochemicals, fragrance oils, dyes, parabens, pthathlates or chemical fragrances. I find the longevity is around 3 hours with 4-5 spritzes.

Price: $45 for 0.13 oz travel spray / $200 for 1.7 oz 
Longevity 3.5/5
Andrea’s favorite scents: Sweet Jasmine Brown, Rose 802, Violet Beauregarde, Ivy Tower

I tried Heretic Parfum Dirty Hinoki

Heretic is what I’d describe as an avant-garde LA perfume brand and they make one of my favorite clean perfumes ever – Dirty Hinoki! It is such an alluring woodsy scent with a sweet undercurrent. They make handcrafted unisex, vegan, and cruelty-free fragrance made from 100% naturally derived botanical ingredients blended in organic sugarcane alcohol. Some Heretic perfumes are 100% natural and some include synthetics (check individual perfume).

Price: $45 for 0.34 oz rollerball / $65 for 0.34 travel spray / $165 for 1.7 oz 
Longevity 4/5
Andrea’s favorite scent: Dirty Hindi

 

I tried Aftelier Perfumes Vanilla Smoke

Another 100% natural perfume brand I recommend for luxury shoppers is California-based Aftelier Perfumes. Their non toxic perfumes are a bit more advanced and cater to the fragrance nerd, but anyone can enjoy their luxe blends. They use the finest natural essences found around the world, and Mandy Aftel who is deemed the godmother of natural perfumery, uses organic or wild-crafted oils whenever possible. Fun fact: She has also taught many up and coming natural perfumers, including the founder of Heretic Parfum!

Price: $60 for 0.07 oz mini / $220 for 1 oz 
Longevity 3.5/5

Organic Beauty Lover Approved Clean Perfumes

I tried Sana Jardin Tiger By Her Side

One of my favorite clean and feminine fragrance lines I constantly reach for in my perfume collection is Sana Jardin. I can’t get enough of their Incense Water perfume and love so many others! I find their perfumes to be beautifully feminine and easygoing with a decent amount of complexity. My personal favorite that works in any season is Incense Water. It’s such a sophisticated dewy rose perfume that reminds me of a rose garden after the rain. Jaipur Chant is my other favorite Sana Jardin scent and it’s a gorgeous white floral tuberose scent that’s creamy and delicate. During winter I’m most drawn to their Tiger By Her Side, a rich and spicy oriental scent with notes of Moroccan rose, Indonesian patchouli and Somalian incense.

Price: $35 for 0.34 oz rollerball / $165 for 1.7 oz 
Longevity 4/5
What I love: very feminine scents
Andrea’s fave scents: Incense Water, Jaipur Chant, Sandalwood Temple

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I tried By Rosie Jane Dulce

By Rosie Jane is my top pick and recommendation if you love wearable and delicate feminine scents that aren’t overpowering. I’ve tried all their scents and find them soooo easy and light, perfect for those who don’t want overly synthetic smelling perfumes but still want something that performs close to conventional perfume. I also find them much more affordable compared to other similar clean perfume brands, which often retail for over $100. My personal By Rosie Jane favorite scents are Dulce (a creamy vanilla amber), Lake (a citrus vanilla) and Rosie (a super light rose skin scent)! Dylan is a great woodsy, creamy, grounding scent for winter. Lake is also a good dupe for Byredo Gypsy Water. I recently tried the new Remi scent, which has notes of mandarin, fresh cardamom, and white amber and I find it to be a very bright, tart green floral.

Price: $29 for 0.25 oz travel spray / $80 for 1.7 oz / $48 for 0.25 perfume oil
Longevity 4/5
What I love: overall light and feminine, plus they have the best skin-like rose scent
Andrea’s fave scents: Rosie, Lake and Dulce

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I tried Maison Louis Marie Bois de Balincourt

Maison Louis Marie makes vegan and cruelty-free perfumes that are free of parabens, sulfates & phthalates. I find this line to be a collection of sophisticated and elegant perfumes that are tad more affordably priced compared to other similar quality clean perfume brands. Their bestseller Bois de Balincourt is seriously sooo good and a standout among woodsy fragrances in clean beauty. To me it’s a creamy, warm woodsy scent with soft musky undertones. No 14 Icilia is a warm floral scent that opens with a bright almost soapy intro of pamplemousse and mandarin leaf and dries down to an earthy and juicy floral with notes of jasmine, Bulgarian rose and dark plum. Another great thing about this brand is they offer candles, diffusers, hand soaps, and body lotions in their bestselling scents.

Price: $65 for 0.50 oz perfume oil / $98 for 1.7 oz 
Longevity 4/5
What I love: sophisticated, grown-up scents
Andrea’s fave scents: Bois de Balincourt, Nouvelle Vague

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I tried The 7 Virtues Buttercream Haze

I recently tried The 7 Virtues’ new scent Buttercream Haze and it smells exactly like decadent buttercream frosting! I love that they’re a purpose-driven B Corp certified brand using vegan, sustainably sourced ingredients – plus you can try out their scents in person at Sephora. My fave scent is Vanilla Woods, which is just the quintessentially perfect vanilla scent. For my darker mood days, I like Vetiver Elemi, which is so grounding with a darkly sweet facet. The entire The 7 Virtues line contains natural, organic and fair trade essential oils that are ethically sourced.

Price: $32 for 0.34 oz travel spray / $94 for 1.7 oz 
Longevity 4/5
What I love: great longevity
Andrea’s fave scents: Vanilla Woods

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I tried Phlur Apricot Privee

Phlur is a super popular brand available at Sephora that I would characterize as having strong, heady scents that are similar to fine fragrance. They can be quite heavy if you have a sensitive nose. My personal favorite Phlur perfume for everyday wear is Phloria, a sumptuous creamy white floral that smells SO good and for summer Apricot Privee! I find that Phlur performs closer to a conventional fragrance and has strong projection and longevity.

Price: $29 for 0.32 oz travel spray / $99 for 1.7 oz 
Longevity 4/5
Andrea’s fave scent: Phloria

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I tried Ellis Brooklyn Queens Caramel

I tested all of Ellis Brooklyn’s bestsellers and find the line to be very easy and feminine and  great for perfume beginners and younger individuals. Ellis Brooklyn perfumes are PETA Certified vegan and cruelty free. I really like their honeyed fragrance Bee and find all their fragrances to be super wearable and approachable. They also seem to smell a tad less synthetic than other clean fragrance brands to my sensitive nose. My personal favorite scent is SALT, which is the perfect everyday summer fragrance with notes of ylang ylang, vegan ambergris and Tahitian tiare.

Price: $33 for 0.33 oz travel spray / $115 for 1.7 oz 
Longevity 4/5
Andrea’s favorite scent: SALT

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I tried Henry Rose Windows Down

I tested all the Henry Rose perfumes and would characterize this as a rich, heady line of scents. If you’re looking for easy, light and ultra feminine scents Henry Rose is not for you! They’re very intense scents in general but I did enjoy their darker vanilla perfumes like Torn and creamy floral scent Flora Carnivora. My other favorite is Jake’s House. Henry Rose is EWG verified and prioritizes ingredient transparency.

Price: $35 for 0.34 oz travel spray / $120 for 1.7 oz 
Longevity 4/5
Andrea’s favorite scents: Torn, Flora Carnivora, Jake’s House

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I tried Clean Beauty Collective Warm Cotton

I find Clean Beauty Collective fragrances to be  simple and uncomplicated with strong performance. If you’re looking for a clean fresh laundry scent without harmful phthalates and parabens, their Warm Cotton scent captures it perfectly! The brand works with partners that use green manufacturing practices and chooses responsibly sourced, sustainable ingredients that give back. 

Price: $44 for 1 oz/ $74 for 2.11 oz 
Longevity 4/5
Andrea’s favorite scents: Warm Cotton

I tried 5 SENS In Too Deep

I love how affordable and beautiful 5 SENS perfumes are! I tried Twin Flame and In Too Deep and honestly enjoyed both. They’re easy, wearable and feminine scents that have decent longevity. 5 SENS is cruelty free, vegan and very reasonably priced. In Too Deep is a soft, feminine jasmine vanilla that’s sweet and not overpowering. I’ve tried hundreds of clean perfume scents over the years and Twin Flame surprised me! The Cucumber leaves offers such a unique scent profile and somehow it works. It smells fresh yet seductive.

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I tried Floral Street Arizona Bloom

Floral Street is a great clean, vegan and cruelty-free perfume brand for floral lovers since every scent focuses on flowers! I’ve tested the entire Floral Street line and my personal favorites from the Floral Street line are Arizona Bloom and Wild Vanilla Orchid. Arizona Street is just the perfect creamy floral coconut for everyday wear during the warmer months. I also like to layer this with my darker, woodsier perfumes during the winter.

Price: $35 for 0.34 oz travel spray / $97 for 1.7 oz 
Longevity 4/5
Andrea’s fave scents: Arizona Bloom, Wild Vanilla Orchid

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I tried Lavanila The Healthy Fragrance

Lavanila is a vanilla lover’s dream come true with their wide range of vanilla focused scents. I found their perfumes to be simple (in a very good way) and clean smelling. Plus the bottle is absolutely huge and lasts foreeever. This is one of the most affordable clean perfumes I’ve tried. They contain skin-nourishing ingredients along with pure essential oils, nature identical oils, and botanically derived aromas.

Price: $16 for 0.32 oz travel spray / $48 for 1.7 oz 
Longevity 4/5